Should A Wannabe Influencer Pal Cease Exploiting People for Material?
The Prosecution: Beth
Sometimes she films me while having a meal. It's jarring to spot myself on her social media – it feels like a jumpscare.
My best friend of a decade, Marielle, labels herself the “creativity monarch”. It can be amusing for a bit, but it strains our relationship.
Being highly outgoing, there's a constant urge the need to document everything constantly. When we eat out, her motto is, “The camera eats first,” and snaps pictures with bright lighting, which makes me cringe. I don’t like it when other people see her performing for the camera – I get secondhand embarrassment. Another annoyance is because meals lose their warmth.
She isn’t exactly an influencer yet, but she is aspiring to become one. She makes vlogs about city life, her daily routine, and her work as a stylist. Her content is good, credit where it's due, but I don’t want to be dragged into it. On occasion I'm captured while dining, or just accompanying her. I’ll see myself on her feed later, and it comes like a jumpscare: I’ll have bare-faced, an awkward face or photographed mid-bite. It’s uncomfortable.
Marielle also expects me to film her at inconvenient times. Often I’ll be talking to another person, or we're simply hanging out in the street. The dynamic feels like our bond has transformed into me serving as her unpaid videographer. She has the means to hire someone if she wanted high-quality content. Upon mentioning my unease about the situation, she brushed it off. I've been invited to several brand events, which were appreciated, but that doesn’t make up for all the time and effort I invest assisting her make content.
I appreciate that she has helped me with my design career, but I don’t want our friendship to become merely a tally of exchanges. I don’t feel she's insincere or inauthentic, but at times I feel that if recording starts, we will begin acting in a way that presents a favorable image for her channel.
She will say, “OK, look happy!” and film me smiling with another. It’s so silly. I need her to understand that our 10-year friendship still has boundaries. I love being with her, but I also want to enjoy it without being recorded, edited, or shared for an viewers. I am not a accessory for her Instagram.
The Defence: Marielle
I want Beth to see that the creations we produce together can get us a foot in the door.
I am passionate about creating videos. It's more than a hobby; it's integral to who I am. Creating videos and sharing my life online enables me to express myself and connect with people in novel forms.
I don’t see myself as a professional creator yet, but it’s smart to make money from your interests. I look up to people on TikTok who execute that style of casual, DIY film-making.
Content creation is my version of engaging with life: noticing the nuances, posting them with an audience that values the art behind it. It's never my aim to make Beth uneasy. Bringing her to professional gatherings was my method of sharing opportunities, giving her a chance to witness exclusive moments that could help her career in design too. That’s not leverage, it’s just being realistic.
I would take her to such functions even if she didn’t help me, but I want her to see what the content we create together can get us: an opening. I understand not everyone enjoys being filmed, but sometimes spontaneity is what makes content genuine. Being recorded from time to time is an inherent aspect of being my companion. I would delete anything she asked, but she hasn't made such a request yet.
I don't demand anyone to be my personal filmmaker, but friends help each other in small ways. My assumption was filming a short video now and then would be fun for Beth. Innovation flourishes in partnership, and having my friend around makes endeavors lively and pleasurable. I don't compel her to take part in anything, and I would never deliberately embarrass her. But creating content jointly occasionally is part of how I document our time together.
I cherish our friendship deeply and don’t want making videos to drive a wedge between us. I’m willing to find middle ground: like asking before recording, and avoiding angles that might make her uncomfortable.
This is not about control, it's regarding expressing my perspective while still considering hers. Clearly making content is not a substitute for real connection: it’s just part of how I experience life and I want her to be included in a way that’s enjoyable for each of us.
Outside Perspectives: Reader Opinions
Is it right for her to stop filming herself and Beth when they are socializing?
There’s nothing more uncomfortable than having a friend film you. I understand that it’s Marielle’s job, but I wouldn't ask friends come to my work. Perhaps she can find influencer friends to collaborate with. With the dark, looming future of AI, human connections are the only thing we have – don’t waste them!
A respondent, 25
When pursuing something as a career, you can’t ask your friends for help every time, even if they have done it before. While she enjoys shooting, that doesn’t mean all those around her is willing material. She must to honor Beth’s privacy.
Another reader, 26
She may enjoy producing videos and displaying her life online, but it’s not for everybody. It was kind she has helped her friend professionally, but she needs to listen to what her friend desires.
A commenter, 27
It sounds like you care about each other, so cling to that and ensure it’s the focus in your friendship. Foster some real experiences, where genuine feelings are preserved, not digital scrapbooks. In fact, celebrities who seem to reveal their worlds actually have more privacy than it seems.
One opinion, 53
She seems to be neither present nor genuine when she’s with Beth – she's on the job. Both seem confused as to what’s reasonable. The solution lies not in trying to alter one another, but in each setting defined boundaries around what is comfortable to them and determining if there is an acceptable middle ground.
A final view, 71
Your Turn to Be the Judge
In an online poll: has she been exploiting their friendship?